A big part of the Minnesota lifestyle includes ice-based sports, and in these areas, our participation outpaces every other region in the country. Our love affair with skating extends well beyond our frozen lakes and into our local ice arenas. Minnesota has more than 230 ice rink facilities, making the state number one in the number of rinks nationwide. These facilities are gathering places for millions of residents to spend countless hours making lifelong memories each and every year. Whether through a youth hockey program, high school team, figure skating club, or even time spent at public skating sessions, everyone has some connection to their local ice rink.

With the typical Minnesota based Ice Rink facility seeing foot traffic averaging between 600,000 to 1,000,000 user visits per year, the Rinkside Advertising Network provides the scale that most advertisers dream of, with an estimated 48+ million visitors yearly. The number of people who spent time in Rinkside’s Ice Arenas greatly surpassed the 4.2 million spectators who attend professional sports events in Minnesota annually.

Rinkside Advertising Network helps advertisers reach this highly sought-after consumer base authentically, efficiently, and cost-effectively. Our network of first-class facilities throughout the Twin Cities metro can offer brands the opportunity to expose their message to ice arena visitors in a grassroots way multiple times a week. The Rinkside Advertising Network currently includes more than 50 metro area facilities and 29 out-state facilities, with more new rinks being added daily. Partners can utilize the entire network to achieve scale across the region or geo-target specific facilities to suit their needs.